Pramara Promotions Ltd

About Pramara Promotions Ltd

Pramara Promotions Ltd specializes in ideation, conceptualization, design, and manufacturing of a diverse range of promotional merchandise and corporate gifts. The company also offers loyalty and reward programs, channel partner engagement, and brand promotion services. Catering to sectors like FMCG, Pharma, Auto, and BFSI, it holds a significant position in the Indian promotional products market.

Key Financial Ratios

• P/E Ratio (TTM): Price to Earnings ratio shows how much an investor pays for every rupee of the company's earnings. Pramara Promotions Ltd's P/E ratio (TTM) is 15.46, compared to the industry median of 11.77 and large cap median of 11.77.

• P/B Ratio: Price to Book ratio compares a company's market price to its book value per share. Pramara Promotions Ltd's P/B ratio is 1.23, compared to the industry median of 0.93 and large cap median of 0.93.

• P/S Ratio: Price to Sales ratio compares a company's market value to its total revenue. Pramara Promotions Ltd's P/S ratio is 1.32, compared to the industry median of 0.74 and large cap median of 0.74.

• PEG Ratio: PEG ratio adjusts the P/E ratio for expected earnings growth. Pramara Promotions Ltd's PEG ratio is N/A.

• EV/EBITDA Ratio: This ratio compares a company's enterprise value to its earnings before interest, tax, depreciation, and amortization. Pramara Promotions Ltd's EV/EBITDA ratio is 8.41.

• Return on Equity (ROE): ROE measures how much profit a company generates from shareholders' invested capital. Pramara Promotions Ltd's ROE is 8.20%.

• Return on Assets (ROA): ROA measures how efficiently a company converts its assets into net profit. Pramara Promotions Ltd's ROA is 10%.

• Return on Capital Employed (ROCE): ROCE measures how efficiently a company generates profit from all the capital it employs. Pramara Promotions Ltd's ROCE is 15%.

• Operating Margin: Operating margin shows what percentage of revenue remains after covering operating expenses. Pramara Promotions Ltd's operating margin is 15.18%.

• Net Margin: Net margin shows what percentage of revenue converts into final net profit. Pramara Promotions Ltd's net margin is 8.93%.

• Current Ratio: The current ratio measures a company's ability to pay short-term liabilities using short-term assets. Pramara Promotions Ltd's current ratio is 7.23.

• Debt to Equity Ratio: This ratio shows the proportion of debt a company uses relative to shareholders' equity. Pramara Promotions Ltd's debt-to-equity ratio is 0.22.

• Interest Coverage Ratio: This ratio shows how easily a company can pay interest on its outstanding debt from its operating earnings. Pramara Promotions Ltd's interest coverage ratio is 2.71.

• Dividend Per Share (DPS): DPS shows the total dividend paid per share in the latest financial year. Pramara Promotions Ltd's DPS is ₹0.

• Earnings Per Share (EPS): EPS shows how much profit is allocated to each outstanding share. Pramara Promotions Ltd's EPS is 33.83.

(Source line: "Ratios as of 11 Aug 2026, based on last traded price of ₹107.60. Data sourced from BSE/NSE Exchange Filings & Public Terminal Data.")

Key Facts

• Founded: 2006
• Headquarters: Mumbai, Maharashtra
• Core Offerings: Promotional Merchandise, Corporate Gifting, Loyalty & Reward Programs, Channel Partner Engagement, Brand Promotion Services
• Stock Listing: NSE (PRAMARA), BSE ({bse})
• Promoter: Rohan Mahendra Shah and Shreyas Mahendra Shah

History of Pramara Promotions Ltd

Pramara Promotions Limited was incorporated in 2006 as a private limited company. It started with a focus on designing, manufacturing, and distributing promotional merchandise and corporate gifts. Over the years, the company expanded its service offerings to include loyalty programs, channel partner engagement, and comprehensive brand promotion services. In 2023, it converted into a public limited company and successfully listed on the NSE Emerge (SME platform) in September 2023 through an Initial Public Offering (IPO).

Business Segments and Revenue Mix

• Promotional Products & Services: This segment encompasses the entire lifecycle of promotional merchandise, corporate gifting, and brand promotion activities. It includes ideation, conceptualization, design, manufacturing, and distribution of items like apparel, drinkware, bags, stationery, and electronics.
• Loyalty & Reward Programs: The company develops and manages loyalty programs for clients to retain customers and incentivize channel partners.
• Channel Partner Engagement: Provides solutions for engaging and motivating distributors, retailers, and other channel partners through gifting and incentive schemes.

Key Personnel

Rohan Mahendra Shah - Managing Director. He has over two decades of experience in the promotional products and corporate gifting industry, playing a pivotal role in the company's growth and strategic direction.

Subsidiaries and Associate Companies

No major subsidiaries reported.

Corporate Actions

The company undertook an Initial Public Offering (IPO) in September 2023 to list its shares on the NSE Emerge platform.

References

1. Annual Report [Latest Available] 2. Exchange Filings (NSE) 3. Red Herring Prospectus (2023) 4. Financial Results Announcement