Safari Industries (India) Ltd

About Safari Industries (India) Ltd

Safari Industries (India) Ltd is a leading Indian manufacturer and marketer of luggage and travel accessories. It offers a diverse range of hard and soft luggage, backpacks, and business cases under various brands, catering to different consumer segments. The company holds a significant position in India's organized luggage market with a strong distribution network.

Key Financial Ratios

• P/E Ratio (TTM): Price to Earnings ratio shows how much an investor pays for every rupee of the company's earnings. Safari Industries (India) Ltd's P/E ratio (TTM) is 58.90, compared to the industry median of 21.79 and large cap median of 20.86.

• P/B Ratio: Price to Book ratio compares a company's market price to its book value per share. Safari Industries (India) Ltd's P/B ratio is 6.58, compared to the industry median of 4.11 and large cap median of 4.50.

• P/S Ratio: Price to Sales ratio compares a company's market value to its total revenue. Safari Industries (India) Ltd's P/S ratio is 3.64, compared to the industry median of 2.36 and large cap median of 2.41.

• PEG Ratio: PEG ratio adjusts the P/E ratio for expected earnings growth. Safari Industries (India) Ltd's PEG ratio is 2.80.

• EV/EBITDA Ratio: This ratio compares a company's enterprise value to its earnings before interest, tax, depreciation, and amortization. Safari Industries (India) Ltd's EV/EBITDA ratio is 24.67.

• Return on Equity (ROE): ROE measures how much profit a company generates from shareholders' invested capital. Safari Industries (India) Ltd's ROE is 15.07%.

• Return on Assets (ROA): ROA measures how efficiently a company converts its assets into net profit. Safari Industries (India) Ltd's ROA is 18.74%.

• Return on Capital Employed (ROCE): ROCE measures how efficiently a company generates profit from all the capital it employs. Safari Industries (India) Ltd's ROCE is 19%.

• Operating Margin: Operating margin shows what percentage of revenue remains after covering operating expenses. Safari Industries (India) Ltd's operating margin is 13.24%.

• Net Margin: Net margin shows what percentage of revenue converts into final net profit. Safari Industries (India) Ltd's net margin is 8.21%.

• Current Ratio: The current ratio measures a company's ability to pay short-term liabilities using short-term assets. Safari Industries (India) Ltd's current ratio is 4.54.

• Debt to Equity Ratio: This ratio shows the proportion of debt a company uses relative to shareholders' equity. Safari Industries (India) Ltd's debt-to-equity ratio is 0.10.

• Interest Coverage Ratio: This ratio shows how easily a company can pay interest on its outstanding debt from its operating earnings. Safari Industries (India) Ltd's interest coverage ratio is 25.

• Dividend Per Share (DPS): DPS shows the total dividend paid per share in the latest financial year. Safari Industries (India) Ltd's DPS is ₹2.05.

• Earnings Per Share (EPS): EPS shows how much profit is allocated to each outstanding share. Safari Industries (India) Ltd's EPS is 17.22.

(Source line: "Ratios as of 11 Aug 2026, based on last traded price of ₹1500.20. Data sourced from BSE/NSE Exchange Filings & Public Terminal Data.")

Key Facts

• Founded: 1980
• Headquarters: Mumbai, Maharashtra
• Core Offerings: Hard Luggage, Soft Luggage, Backpacks, Business Cases, Travel Accessories
• Stock Listing: NSE (SAFARI), BSE (523025)
• Promoter: Sudhir Jatia and Group

History of Safari Industries (India) Ltd

Safari Industries (India) Ltd was incorporated in 1980, initially focusing on manufacturing PVC luggage. In 2011, Mr. Sudhir Jatia acquired a controlling stake and became the Managing Director, initiating a strategic transformation towards a brand-led, professionally managed company. Post-2011, Safari significantly expanded its product portfolio, enhanced its distribution channels (both offline and online), and strengthened its manufacturing capabilities through in-house units and vendor partnerships. Key milestones include strategic acquisitions of brands like 'Genie' and 'Sumo' to diversify its offerings and tap into different market segments.

Business Segments and Revenue Mix

• Luggage and Travel Accessories: This segment encompasses the manufacturing, sourcing, and distribution of a comprehensive range of luggage products. Offerings include hard-sided and soft-sided suitcases, duffel bags, backpacks, laptop bags, and other essential travel gear.
• The company employs a multi-brand strategy, enabling it to target diverse consumer demographics and price points. It leverages a robust supply chain that combines in-house manufacturing with strategic outsourcing from third-party vendors.
• Safari's products are distributed through a wide array of channels, including traditional general trade, modern retail formats, a growing e-commerce presence, and institutional sales.

Key Personnel

Mr. Sudhir Jatia, Managing Director: A seasoned professional with over three decades of experience in the consumer goods industry, he spearheaded Safari's transformation since acquiring a controlling stake in 2011, driving its growth into a prominent market player.

Subsidiaries and Associate Companies

• Safari Manufacturing Limited (formerly Magnum Luggage Private Limited) - Manufacturing operations.
• Safari Lifestyle Private Limited - Engaged in distribution and sales activities.
• Safari Bags Limited - Involved in sourcing and sales.

Corporate Actions

2023: Bonus Issue in the ratio of 1:1 (one new share for every one share held). 2021: Stock Split from Face Value ₹10 to ₹2 per equity share. Over the years, the company has acquired certain business assets related to brands like 'Genie' and 'Sumo' to expand its brand portfolio.

References

1. Annual Report FY24 2. Exchange Filings (NSE/BSE) 3. Company Website 4. Latest Quarterly Results